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The purpose of Famous in Madison is to promote culture through art and music. The website showcases programs focusing on children and lists various services and a shop containing merchandise that can be purchased.
The website lacked appeal from a visual perspective. The brand was not reflected in a positive light, especially as one focusing on the arts. Furthermore, the website did not have clear navigation and only had the homepage containing all the content. There were broken links and the images on the website were low quality.
We revamped the website to contain appealing and vibrant colors and to have the website represent the culture of the brand. We also made sure all the images displayed on the website were of high quality, boosting the look and feel of the site. We added more pages to the website to maintain clarity and cleared up all backend issues as well.
